ShopatEase

Objective

The client already had a multiple working websites but was unable to extract the maximum potential of his product line up.

He required some organization for the product catalog put up on the website as well as codebase of the multiple websites that the business owned.

Problem

The in-house team had already been testing several databases to improve the conversion rate. Need of the hour was a database that could handle a large number of users at any given time.

Each of the client’s website had a different codebase which made updating any changes in the website a difficult task.

Impact

We discovered the reason for low conversion rates and recommended a database schema that helped to solve the problem. The team of developers developed a new platform that worked like a Content Management System, from which all of the websites were launched.

The platform now manages four different websites with a single codebase and database and also helps save on maintenance costs.

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