Progressive Web Applications | The Future of Mobile Web

Jan 09, 2020

Over the past few years, mobile devices are continually reshaping the digital marketing world. These progressive web apps have been so helpful to all the businessmen to gain users’ attention. They are considered as a boon to this industry. When you are browsing any website in your mobile device, you might lack in enjoying the best features that these progressive web apps are offering you at similar costs. Moreover, the PWA i.e. Progressive Web Apps is lifting the market to a significant extent. This is because it’s working much better compared to the other mobile sites.

So, if you want to develop and use Progressive Web Apps, go for it. Moreover, don't forget to hire a Progressive Web App Development Company, which is experienced in providing Web App Development Services and has a good portfolio. To build PWA, you can choose from various technologies while PWA Development with Flutter is preferred by experts. Here are a few aspects that must be kept on check during progressive web app development:

What do you mean by PWA (Progressive Web Apps)?

PWAs or Progressive Web Apps are a set of web application development methods that allows you to build web-based apps, offering a native-like experience to the customers. You need to know HTML, JavaScript, and CSS programming languages to create a PWA that would rich in functionality and renders a smooth experience to the users. Moreover, once it is installed, the user needs to click on the icon that is created on the home screen that will redirect to the official website.

As far as app-like responsive, safe, and discoverable functionalities for the customers are concerned, then the PWAs are the right platforms for you to improve the technical aspect of your organization. These platforms can provide specific functionalities that any other typical sites might not offer. For instance:

Fast loading web pages

Can be installed as an app and used as a shortcut

Offers full-screen experiences to the audiences by removing any other additional apps from the home screen

It can be accessed offline

Advantages of Push notifications

The features required to develop Progressive Web App i.e. PWA

Progressive Web Apps have been gaining a lot of attention from companies since it is found. However, it is something that is on-boarded by a few brands on their business websites. There are many benefits of progressive web app development that are yet to be explored by the companies as they are not understanding the importance of PWAs right now.

PWAs can also offer you a native app experience by giving the customers, the best and a user-friendly platform to explore. It enhances the digital experience to the next level by offering some of the best features that you wouldn’t have come across before.

Comparison between PWAs (Progressive Web Apps) and Mobile Websites/Native Apps

The importance of Progressive Web Apps cannot be justified in a few words. It is a great approach to enhance the beauty of the device that your users’ are using. When you are comparing PWAs with the other mobile websites or Native apps, the PWA’s pros can easily dominate the cons of those websites.

The below-listed specifications of Progressive Web Apps will help you in finding the differences:

Full responsiveness

Complete browser compatibility

Connectivity independence

Native app-like user interfaces

Self-updates

Safety

Easy installation

Discoverability

Consume Less memory

These are some of the best features that empowered PWA Development when compared to Native or Web Apps. Also, the app can work efficiently on network connections that are unstable or offers low-quality service. As it can be used in offline mode, you need not have to connect with Wi-Fi or network to make the best use of the app. It lets you access the previous browsed page when you lost internet connectivity or in offline mode.

Benefits of PWA (Progressive Web Application)

Progressive Web Apps’ features are correlated with each other and describe the reasons for its development itself. These are some of the best benefits that companies can enjoy when they are working on this platform.

Development Savings

Developers of Progressive Web Applications can utilize the web tech stack to develop the apps. This ensures that the app doesn’t consume much time or effort, and proving that it is cost-efficient and pocket-friendly.

Hassle-free installation

As the app features are discoverable, it improves competitiveness compared to native apps. When a user is installing the application, the number of steps they need to follow will reduce to about 20 percent because of this feature.

Excellent User-Engagement

About 80 percent of users tend to move their apps intentionally to their home screen. PWAs automatically create a shortcut on the home page itself then users just need to tap once on it to access the website. This helps the companies in improving their user engagement to a significant extent. According to statistics, you can figure out the significant improvements witnessed after the companies have opted for PWA Development:

A Brooklyn-based company named West Elm has managed to improve its ROI to about 9 percent. This is because audiences spent more time, exploring their progressive web apps.

An Indian-based company named Flipkart managed to drive about 40 percent more users in terms of engagement as audiences spent more time on its website.

One of the prominent e-commerce platforms, AliExpress, also has witnessed an incredible hike on their conversion rates to about 104 percent.

These above-mentioned aspects give you a basic idea of how PWAs can manage to bring a lot of benefits to your company. Also, it is considered to be beneficial for the companies. Then also, many companies are yet to enjoy its benefits by implementing PWAs in their strategies.

Conclusion

Many things to consider for Progressive web app development as it’s quite user-friendly for both the customers as well as the developers. If you want to build an app with less capital, the Progressive web application would be the best option to choose from. Moreover, the use of PWAs can prevent or completely remove the “vanity” of native application requirements. So, why not consider using PWAs for better web-related opportunities?